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Instant articles

Instant Articles

A new way for any publisher to create fast, interactive articles on Facebook.
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Now Open to All Publishers

Publishers of any type, anywhere in the world can deliver an incredibly fast and immersive reading experience for people on Facebook.

  • Step 1:

  • Sign up for Instant Articles.

  • Step 2:

  • Develop and submit your sample articles.

  • Step 3:

  • Begin publishing Instant Articles.
Learn moreSign up
Instant Articles - National Geographic article

Fast and Responsive

Leveraging the same technology used to display photos and videos quickly in the Facebook app, articles load instantly in News Feed, and readers really like the speed.

  • 10X

  • Faster than standard mobile web articles.

  • 20%

  • More Instant Articles read on average.

  • 70%

  • Less Likely to Abandon the Article.

Interactive and Immersive

New creative tools bring your stories to life and are as easy to use as they are transformative for the mobile storytelling experience.
Interactive Maps
Interactive Maps
Autoplay Video
Autoplay Video
Tap to Expand Photos
Tap to Expand Photos
Tilt to Explore Photos
Tilt to Explore Photos
Interactive Maps
Interactive Maps
Autoplay Video
Autoplay Video

Engaging and Sharable

The fast, immersive reading experience inspires people to share Instant Articles 30% more often than mobile web articles on average, amplifying the reach of your stories in News Feed.
Instant Articles - National Geographic article

Flexibility and Control

Flexible monetization options support the way you grow your publishing business and you choose what works best for your business.
  • Audience Network
  • Audience Network
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  • ⟩
Monetize with demand from over 3 million advertisers worldwide on Facebook, delivering relevant, high value, native formats that drive performance and engagement.
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  • Direct Sold Ads
  • Direct Sold Ads
    •  
  • ⟩
Serve display ads that are directly sold by your own sales team and keep 100% of the revenue generated from ads you direct-sell.
Learn more
  • Branded Content
  • Branded Content
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  • ⟩
Extend your branded content business and publish sponsored content as Instant Articles.
Learn more
Instant Articles - National Geographic article

Measurable and Trackable

Understand how people read and engage with your Instant Articles through data Facebook provides as well as data from in-house analytics tools or third-party measurement services.
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  • Earn traffic credit through attribution providers.
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  • Analyze real-time article traffic with your existing web analytics tools.
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  • Embed cookies to follow reader interests and serve more relevant ads.
Learn more
Instant Articles - National Geographic article

Case Studies

Dainik Jagran Reaches New Audiences and Better Monetization Through Instant Articles
Dainik Jagran Reaches New Audiences and Better Monetization Through Instant Articles
KIT is a digital-only Swedish publisher that builds content made to be consumed on social platforms
KIT is a digital-only Swedish publisher that builds content made to be consumed on social platforms
Billy Penn: An upstart digital Philly publisher goes 100% in on Instant Articles and shares its results.
Billy Penn: An upstart digital Philly publisher goes 100% in on Instant Articles and shares its results.
Rodale Inc. shows how to monetize Instant Articles in 3 steps.
Rodale Inc. shows how to monetize Instant Articles in 3 steps.
Gray Television seamlessly integrated Instant Articles across 51 local television stations around the United States.
Gray Television seamlessly integrated Instant Articles across 51 local television stations around the United States.
The Quint is a digital publisher in India focused on mobile discovery and sharing for Millennials, reaching 8.8 million readers online
The Quint is a digital publisher in India focused on mobile discovery and sharing for Millennials, reaching 8.8 million readers online
The Indian Express reaches 40 million readers globally online.
The Indian Express reaches 40 million readers globally online.
Bangkok Broadcast & TV Channel 7 (BBTV Ch7) is the country's leading television broadcaster.
Bangkok Broadcast & TV Channel 7 (BBTV Ch7) is the country's leading television broadcaster.
The television network TVBS holds a dominant share of the Taiwanese cable and satellite market.
The television network TVBS holds a dominant share of the Taiwanese cable and satellite market.
TKM has a global audience of 19 million Spanish-speaking millennials.
TKM has a global audience of 19 million Spanish-speaking millennials.
Global news outlets France24, RFI and MCD grew its audience in West Africa and the Middle East with Instant Articles.
Global news outlets France24, RFI and MCD grew its audience in West Africa and the Middle East with Instant Articles.
TEGNA used Instant Articles to monetize its active Facebook following across its 46 local TV stations.
TEGNA used Instant Articles to monetize its active Facebook following across its 46 local TV stations.
Turkish publisher Onedio builds Branded Content using Instant Articles.
Turkish publisher Onedio builds Branded Content using Instant Articles.
How For The Win Designs Great Sports Content on Instant Articles
How For The Win Designs Great Sports Content on Instant Articles
Indiatimes Sees Significant Improvement on Direct-Sold Ads by Using Instant Articles
Indiatimes Sees Significant Improvement on Direct-Sold Ads by Using Instant Articles
Dainik Jagran Reaches New Audiences and Better Monetization Through Instant Articles
Dainik Jagran Reaches New Audiences and Better Monetization Through Instant Articles
KIT is a digital-only Swedish publisher that builds content made to be consumed on social platforms
KIT is a digital-only Swedish publisher that builds content made to be consumed on social platforms

Simple and Scalable

Publish any type of article, from daily news to longform features. Instant Articles integrate seamlessly with your current workflow and existing production tools.
  • RSS Feed
  • RSS Feed
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Create a secure RSS feed containing familiar HTML5 markup to seamlessly import articles from your content management system to Instant Articles, then manage them directly from your Facebook Page.
Learn more
  • Instant Articles API
  • Instant Articles API
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  • ⟩
Integrate with our API to create, publish, update and delete Instant Articles directly from your content management system in real time.
Learn more
  • Additional Plugins and Tools
  • Additional Plugins and Tools
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  • ⟩
If you use WordPress, Drupal or another content platform, easily create, import and manage your Instant Articles with a third-party tool from one of our partners.
Learn more
Instant articles Instant articles Reviewed by Unknown on June 14, 2018 Rating: 5

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